In the article Visual Learning: The Power of Images. Photographic Solutions for Media Literacy, Phillip Seymour recognizes the increased influence of image-rich media and addresses the impact visual media can have on today’s students. In this article the author discusses the cognitive impact of media and argues that “most schools are not teaching the thinking skills need to analyze and critically evaluate what is seen, heard and experienced in the media.” According to Seymour, teaching media literacy should be incorporated into schools curriculums.
The article states that Media Literacy includes three basic elements:
1) Developing analytical and critical thinking skills that provide students with tools to positively interact with all media.
2) Teaching visual literacy skills that enable students to create media.
3) Incorporating technology and media with schools core curriculum.
The article also provides a variety of media literacy activity ideas. These activities are: Emotional Images, Is Seeing Believing?, Deep Seeing & Deep Listening, What are They Trying to Sell Me? and Create an Advertisement.
For more information and a description of the activities go to http://www.polaroid.com/education.
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